tag:blogger.com,1999:blog-4470610300400974722.post532488711301816707..comments2024-02-23T04:18:05.609-06:00Comments on My View From The Shore: A strong startHarvey Briggshttp://www.blogger.com/profile/01509290141801264985noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-4470610300400974722.post-89639399076886644472013-07-04T10:12:38.425-05:002013-07-04T10:12:38.425-05:00Chevy was already the challenger brand to Ford bef...Chevy was already the challenger brand to Ford before the bankruptcy, but as you said so eloquently, when GM went begging the government for a bail out, it was the antithesis of a brand positioning itself as a rock. <br />I wish I liked the campaign as much as you do. I see every cliché in the book, nothing very original here. Chevy seems to think business as usual will win the day, but I’m not sure that is the strongest strategy.<br />Tony Kuhnhttps://www.blogger.com/profile/00237505662936489686noreply@blogger.com