Friday, May 13, 2011

Living behind the curve

Timing is everything and Microsoft just doesn't have it.

At a time when more people are discovering how much better the tablet computer is for personal use, they're launching a new campaign featuring PCs.



I guess I shouldn't be surprised. For all their technical savvy, the folks at Microsoft have always had an uncommon knack for running just a bit behind. The good news is, now they're only a few years behind instead of a decade.

12 comments:

  1. Everytime I boot into Mac os I end up going back to windows so I can actually do stuff. Mac may have been better back in the day, but this is 2011. Macs do have the some awesome hardware design, buts its way over priced and the cost vs value is pretty low when compaired to an equivalent PC.

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  2. And now Microsoft is $8 billion poorer after buying Skype - which has never made a penny.

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  3. I want to be clear, I'm talking about the tablet category, not the iPad specifically. Google's hard at work on Android, Blackberry is pushing their platform. I know Microsoft has a tablet OS, but they're letting others take the lead the fastest growing category of their industry. They, like a lot of other people, missed the boat on this one. We'll see if they can catch up.

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  4. Microsoft doesn't have a tablet OS, unless you're counting Windows 7 on a tablet.

    We won't see a tablet OS from Microsoft until 2012. We'll also see Windows 8 running on ARM processors. iTunes has the Beatles.

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  5. That chart only shows that ipad owners use their ipads. Apple has sold about 15 million ipads their are about 1.3 Billion computers in operation today so either the chart is designed to be misleading to make apple look good or that ipad users use their ipads 3000 hrs a day. Now if apple actually made stuff that was 11 year more advanced then Microsoft the only reason that the world runs on Windows is the Nazi inspired control of how you use the devices you buy from apple turns a lot of people to a less prison like environment. Now the same thing is happening again that happen in the early 90's. Apple insists on controlling both the SW and HW side of the products and got trumped by Windows because they let HW makers compete to make the best HW. They got beat so bad in the PC market that Microsoft actually bailed them out. Now the same EXACT thing is happening in the mobile market with Android. Maybe people at Apple should spend less time reading mein kampf and more time looking at their own history.

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  6. I agree with Anonymous. For Microsoft to have their timing so bad, it sure is interesting to see Apple also turn into a monopoly.

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  7. What I took from the chart was that it demonstrates that users that have all four devices – a PC, laptop, iPad and Smartphone - spend more of their personal time on their tablet than any other device, so the total universe of devices is irrelevant here. What it says is that the tablet (in this case the iPad but if there were more Xooms, Playbooks and other non Apple tablets out there, my guess is they'd be an acceptable substitute) is the preferred device, albeit not by much, for personal use.

    My bad for assuming Windows 7 was already adapted for the tablet format, which I think only furthers my point. This is a small but fast growing category, one that will be preferred for viewing online video, magazines, websites, apps and other personal (not business) uses. It won't replace the PC, but it will have to work with the PC. The fact that Microsoft isn't heavily invested in this space means they are behind the market, again.

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  8. I think that most Apple users don't understand that Microsoft is not a hardware manufacture like Apple. You see the soft in the name microSOFT refers to the fact that they make software. So saying they are behind in the market isn't exactly wrong but it completely misses the point. Microsoft does not invent hardware, they make products for hardware. So comparing them to a company that makes hardware they will always be behind.

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  9. I know Microsoft is not a hardware manufacturer. My mistake may have been trying to be witty and putting the Windows 95 bumper sticker at the end of the blog. People are focusing too much on the iPad and not the tablet category in general. Google's not a hardware manufacturer either, but it won't be long before more tablets are shipped running Android that iOS.

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  10. http://arstechnica.com/gadgets/news/2011/05/the-post-pc-era-is-happening-but-not-yet-at-the-expense-of-pcs.ars


    I remember when laptops were going to be the death of unsightly desktops. This will be no different.

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  11. I wouldn't be so apprehensive about the "post-PC" era if it didn't show every indication of being extremely hostile to people who are concerned about their privacy, and don't like being told what they can and cannot do by the device manufacturer.

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  12. Just so we're clear. I'm not predicting that tablets will replace desktops or laptops. They will fill an important niche in personal media consumption that right now is growing quickly. Microsoft has chosen for whatever reason not to play in this category from an OS standpoint. If I were in their shoes, with their resources, I would have tried to find a way to get a piece of this pie. But hey, what do I know?

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